Search engine optimization is a marketing discipline. It is not a standalone function. Before any specific optimization activity is undertaken it is essential that two areas are non-search areas are appraised. In web design and development Service it is mandatory work or you can hire freelance web developer . On Page Optimization: 1) Writing Meta Tags There is much debate about the current value of meta tags. I still find them very effective – both as an end in themselves and also as a guide to producing better and more search friendly content. Although Google apparently ignore their contents, MSN and Yahoo both still utilize the site title and description meta tags in their search algorithms. MSN’s newly launched web site still makes reference to the value of the key words meta tag. Meta tags are so called because they sit above the site – in the “Head” section – and are not visible to the casual site visitor. The Meta tags can be found between the <Head>